Variable Data and Personalisation

Variable Data Print is database-driven on-demand print where text, graphics and images can be changed from one printed piece to the next, without interrupting the print process. The power to communicate one on one with each client and build a portfolio around each individual, will give you immense advantage to work fast, build relationships with your clients and surprise your clients time and time again. Customize, personalize, print.

  • Grow the top 20% of your clients that bring in 80% of your business by more targeted marketing material.

Variable Data Printing Solutions:

  • STATIONERY - Business cards, corporate stationery
  • PRINT COLLATERAL – direct mail brochures, postcards, catalogues, certificates, newsletters, promotional material, invitations, menu’s, events-driven printed material, etc
  • CALENDARS - including 2010 Soccer Calendar (sporting events calendars)
    CROSS-MEDIA COMMUNICATION – e-mail, sms’s, mms’s,
  • PERSONALIZED IMAGES – image library for a host of products that can be personalized
  • TRANSPROMO CAMPAIGNS – merge transactional print with promotional content.

 

Cross-Media Communications
Web2Print
Transpromo
Personalised Images

Advantages of Variable Data Printing and Personalisation:

  • Give your clients access to a completely customized web system as well as totally personalized print collateral
  • Unique solutions written exclusively for you to accommodate your clients’ needs
  • Save on bulk print where information changes rapidly and where printed products may become obsolete in a short space of time
  • Print spend is controlled through Management Information System feedback
  • Web-to-print offers template-driven print ordering – you control the Store thus protecting your clients’ Corporate identities and security checks are built in where access is password-driven
  • Allow clients to recoup their print costs from their branches or remote locations, allowing you to save your clients money
  • Print-on-demand allows you to expand the range of print products on offer easily and cost effectively
  • On-screen proofing is cost-effective for clients and time-effective for print production
  • Batching of print jobs allows stricter control of delivery arrangements